SEO services are not one size fits all, and there are four types of SEO that can benefit your business. Each type has its benefits, and it’s important to understand which will work best for you. You can find various recommendations of SEO agencies on iAcquire Expert and other platforms. Still, if you don’t know how to differentiate one from another, you might not be able to get the most out of their services. It will help if you learn about the different types of SEO to make an informed decision when choosing an agency. The four types of SEO are on-page SEO, off-page SEO, technical SEO, and local SEO. Below is an in-depth look at each type:
Type One: On-Page SEO
On-page SEO involves the optimization techniques used on your website to improve your ranking in search engine results pages (SERPs). This includes optimizing your meta descriptions, header tags, title tags, and pictures. It also involves creating high-quality content that is keyword rich and relevant to your target audience. If you want to improve your on-page SEO, you can start by doing a website audit to see where your site needs improvement.
Type Two: Off-Page SEO
Off-page SEO is all about promoting your website through other channels. This includes link building, social media marketing, and guest blogging. Off-page SEO aims to get other websites to link back to yours, which will help improve your search engine ranking.
Type Three: Technical SEO
With this SEO type, the focus is on improving the technical aspects of your website. This includes things like site speed, mobile friendliness, and indexing. Technical SEO is often overlooked, but it’s crucial to ensure your website is technically sound if you want to rank well in search engines.
Type Four: Local SEO
Local SEO is all about optimizing your website for local search. This includes claiming your Google My Business listing, optimizing your titles and descriptions for local keywords, and creating locally relevant content. If you’re a brick-and-mortar business, then Local SEO is essential for getting found by customers in your area. SEO services involve various techniques that can help improve your website’s ranking in search engine results pages.
From the information shared above, you can see four types of SEO, each with its advantages. It’s important to understand which SEO option will work best for your business to choose an agency that offers the services you need. Research and ask for recommendations to find the right SEO agency for your business.